Global Influence Mapping for Rare Disease

Case Study 3

Situation

A biopharma company developing a new treatment for a rare disease engaged us to set up the KOL infrastructure for a global launch. The need was to:

Adnexi Approach

We deployed the Adnexi platform to perform an algorithmic search for the disease of interest in 19 countries. We deployed the Adnexi Influence Mapping process to obtain peer-nominations of influential health care providers treating this disease. We also deployed our DOL search to find leaders posting digital content on the disease.

Results

This customized KOL and DOL platform delivered ranked data that contained: